Meet the Founder

The Shine of a Gloss. The Nourishment of a Balm.

Beautiful color and lasting shine meet nourishing lip care in a gloss designed to do more than look good.

SWEDEST Lip Gloss is crafted with 100% natural ingredients and a rich, conditioning base of Castor Isostearate and grapeseed oil, complemented by nourishing plant oils, butters and waxes. The smooth, balm-like formula coats the lips in comfortable moisture, helping them feel soft, conditioned and beautifully nourished.

And because a great gloss should feel as good as it looks, the rich formula stays beautifully on the lips, delivering long-lasting moisture, color and shine without sacrificing comfort.

Lingonberry

Our richest color of the collection. Lingonberry gives lips a beautiful sparkling red tint for an extra boost of color and luminous shine. Apply lightly for a sheerer wash of color or layer for a more noticeable look.

100% Natural · Vegan · Cruelty-Free · Made in the USA

Every ingredient earns its place. Because your lip color can do more than look beautiful, it can care for your lips, too.

Thoughtfully crafted in small batches in Colorado.

0.17 oz / 5 ml

The Shine of a Gloss. The Nourishment of a Balm.

Beautiful color and lasting shine meet nourishing lip care in a gloss designed to do more than look good.

SWEDEST Lip Gloss is crafted with 100% natural ingredients and a rich, conditioning base of Castor Isostearate and grapeseed oil, complemented by nourishing plant oils, butters and waxes. The smooth, balm-like formula coats the lips in comfortable moisture, helping them feel soft, conditioned and beautifully nourished.

And because a great gloss should feel as good as it looks, the rich formula stays beautifully on the lips, delivering long-lasting moisture, color and shine without sacrificing comfort.

Kisses From Sweden

Our most effortless, everyday shade. Kisses From Sweden gives lips a soft, muted nude with warm, natural-looking tones and beautiful shine. Understated and easy to wear, it enhances your natural lip color with just enough polish for every day.

Wear it on its own for an easy, naturally polished look, or layer it over your favorite lip color for added shine and nourishment.

100% Natural · Vegan · Cruelty-Free · Made in the USA

Every ingredient earns its place. Because your lip color can do more than look beautiful—it can care for your lips, too.

Thoughtfully crafted in small batches in Colorado.

0.17 oz / 5 ml

The Shine of a Gloss. The Nourishment of a Balm.

Beautiful color and lasting shine meet nourishing lip care in a gloss designed to do more than look good.

SWEDEST Lip Gloss is crafted with 100% natural ingredients and a rich, conditioning base of Castor Isostearate and grapeseed oil, complemented by nourishing plant oils, butters and waxes. The smooth, balm-like formula coats the lips in comfortable moisture, helping them feel soft, conditioned and beautifully nourished.

And because a great gloss should feel as good as it looks, the rich formula stays beautifully on the lips, delivering long-lasting moisture, color and shine without sacrificing comfort.

Älva

Our playful pink of the collection. Älva gives lips a bright, fresh pop of pink with beautiful shine—a fun, feel-good shade made for adding a little extra color to your day.

Wear it lightly for a fresh wash of pink or layer it for a brighter, more playful look. Festive when you want it to be, easy to wear whenever you feel like a little more color.

100% Natural · Vegan · Cruelty-Free · Made in the USA

Every ingredient earns its place. Because your lip color can do more than look beautiful, it can care for your lips, too.

Thoughtfully crafted in small batches in Colorado.

0.21 oz / 6 g

Tallow-Rich Nourishment for Lips

More than a basic lip balm, SWEDEST Lip Defense is a rich, concentrated tallow balm thoughtfully formulated to deeply nourish, condition and protect dry lips.

Tallow is at the heart of the formula. Naturally rich in skin-compatible fatty acids, including oleic, stearic and palmitic acids, tallow provides lasting nourishment while helping soften dry lips, support the skin’s natural moisture barrier and protect against moisture loss.

Shea butter and jojoba oil further soften and condition, while beeswax helps seal in moisture and create a protective layer on the lips. Cocoa butter, calendula, rosehip oil and vitamin E bring an extra layer of botanical nourishment, soothing care and antioxidant support.

The result is a rich, protective balm that deeply nourishes and helps lock in lasting moisture, leaving dry lips feeling softer, smoother and comfortably protected. A little goes a long way, just a light application is all you need.

Finished with a light fruity flavor and a touch of pink mica for a soft, luminous finish, this Lip Defense adds a subtle hint of color while giving dry lips the same rich, nourishing care.

100% Natural · Tallow-Based · Made in the USA

Every ingredient earns its place. Purposeful ingredients. Lasting nourishment. Thoughtful care for your lips.

Thoughtfully crafted in small batches in Colorado.

Natural Product Care: Because Lip Defense is made with natural oils, butters and waxes, its texture may soften in warmer temperatures. If your balm becomes too soft, place it in the refrigerator for 30–60 minutes to allow it to firm up before use.